Editor’s note: Don’t build too much. That’s the advice for startups from Elliott Hauser, the founder of trinket, a group of university and online educators building open teaching tools. Trinket was winner of Triangle Startup Weekend – EDU in March 2013 and completed The Startup Factory accelerator in December 2013. Hauser offered his advice through ExitEvent, a news partner of WRAL TechWire.
DURHAM, N.C. – This is the in-progress story of our new embeddable Python Trinkets and how we realized that making our best technology more accessible for our users can be a way to turn our competition into allies.
Finding our core.
In taking our product to market, we’ve found that the cohesive vision we had of what it is and how it provides value has unbundled into several pieces. Our users did this for us—they find different value in each piece of what we’ve built. This has helped us identify the key areas where we beat the competition and figure out how to make those parts of our product more visible and more accessible. In particular, it’s led us to break out our interactive technology and let our users embed it on competing platforms. By finding the core of what we’re good at and making it as accessible as possible, we’ve turned our competition into unwitting distribution partners. And our users love it too. Thousands have used our embeddable Python Trinkets in just over a week.
The full post can be read online at ExitEvent.
