DURHAM — ArchiveSocial, the fast-growing startup that raised a whopping $53 million last May, is making two new appointments to its C-Suite.

They include: Lyle Henderson as head of Finance, and Nancy Vodicka as head of Marketing.

ArchiveSocial said the appointments are “part of a broader initiative” by the firm to focus on growth in new markets and continued product demand.

“In a world demanding transparency, our mission, to empower and protect open dialog, is more important than ever.  We need great people to accomplish this mission. In that vein, I am thrilled about the addition of Nancy and Lyle to our Senior Leadership team,” said Ray Carey, ArchiveSocial’s Chief Executive Officer. “The wealth of experience and knowledge these two possess will provide a rounded approach to support the continued innovation and scaling of ArchiveSocial.”

ArchiveSocial works with over 2,700 government and law enforcement agencies, school districts, and private companies to capture and archive information shared on social media. The company also helps public and private agencies comply with record-keeping regulations and mitigate risk related to social media.

Henderson will be responsible for overseeing financial planning and analysis, investor relations, capital raising, and optimizing the company for success and future sustainable growth. Prior to ArchiveSocial, Henderson held various finance leadership positions with venture capital, private equity-backed, and bootstrapped companies in the technology sector with a focus on Software-as-a-Service (SaaS).

Vodicka will lead ArchiveSocial’s marketing department in overall brand development and integrated strategies that continue the company’s high growth trajectory. Vodicka most recently served at Prometheus Group as Vice President of Marketing.

The appointments come on the back of a momentous year for startup. It raised a whopping $53 million in May from private equity firm Level Equity, which has offices in San Francisco and New York and has some $1.7 billion under management.

The amount was huge at the time, given that ArchiveSocial had previously raised only $2.1 million from investors, according to Crunchbase.

Then in October, the company announced a new CEO after founder Anil Chawla moved into the role as executive chairman. Ray Carey, former CEO of NeoNova Networks, took over running day to day, while Brian Carter was named as senior vice president for sales and marketing.

Over the years, meanwhile, the company has generated plenty of other news, from landing the Obama social archive in 2017 to securing a $100,000 investment from AOL founder Steve Case in a startup competition. Serial investor David Gardner, head of Cofounders Capital, believed in the ArchiveSocial mission, investing early on as an angel backer. In 2014, a $1 million investment came in from the West Coast.

ArchiveSocial’s founder moves to exec chair role; new CEO takes over